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Nov. 15th: Coordinating Your Online Communications Channels with a Publishing Matrix

Tuesday, November 15, 2011 from 1:00 PM to 3:00 PM (PT)

San Francisco, CA

Nov. 15th: Coordinating Your Online Communications Channels...

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Event Details

Are Your Online Communications Ready for 2012? 

Come to our no-cost nonprofit workshops at the SFNTC to get prepared!

Ramp up your online communications at the end of the year with a series of weekly nonprofit workshops offered at the San Francisco Nonprofit Technology Center. The first of the series is a no-cost workshop about how to coordinate your online communications at your nonprofit or social justice organization.

The workshop is ideal for a communications person or nonprofit (accidental) techies trying to organize the online content at their organization.


The workshop includes the following discussion-based activities:

What are spectrums of engagement?

How do the main online channels compare to one another? Participants will learn how online communications tools differ and relate to one another in terms of characteristics like tone, frequency and level of control. Stress will be given to thinking of online tools as part of a communications "spectrum" from which your organization can choose.

How do I build a publishing matrix?

As options for online engagement proliferate, many nonprofits find it confusing to manage and effectively coordinate organizational messages and campaigns. In this hands-on workshop, participants put together actual tools that they can use as an organization to inform and structure processes surrounding how, when and why to use the mind-numbing plethora of social media outlets, blogs and communications channels.


Come ready to interact, share your frustrations, questions, and to get a handle on the often overwhelming world of online communications.

Registration for the seminar is limited so please register early. 

Snacks and coffee will be served. A laptop is not required, but feel free to bring your own if you prefer. See you there!

Where?

San Francisco Non profit Technology Center

1370 Mission Street, 4th Floor

San Francisco, CA 94103

 

When & Where



San Francisco Nonprofit Technology Center
1370 Mission St.
San Francisco, CA 94103

Tuesday, November 15, 2011 from 1:00 PM to 3:00 PM (PT)


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Hosted By

Aspiration



Aspiration helps nonprofits and foundations use software tools more effectively and sustainably. We serve as ally, coach, strategist, mentor and facilitator to those trying to make more impactful use of information technology in their social change efforts.